Brand Design
Logo Design + Brand Book for Windup Cinema, a pop up theater for showing hard to find films.
The mood board I was given was laid out with images of early film nostalgia, vintage cameras, and mid-century cartoon characters. The vibe is supposed to be kept fun and lighthearted.
Windup Cinema
Standard, single-color logo.
Abbreviated logo — for use in smaller spaces and sizes.
Below is a page from the brand book for how to use and how not to use their logo.
Below are alternate graphics developed that felt appropriate to keep.
